Deckchair UX Tools

The UX Mindset

A way of thinking and a set of principles that will help your team become more user-centred and approach project challenges in the right way.

Adopt a UX Mindset and thrive in this new world

What is the UX Mindset?


Empathetic, active, reflective listener


Excellent communicator, negotiator, collaborator


The Principles


“Assumption is the mother of all f*ck-ups” 
Penn, Under Siege 2


“If I only had 1 hour, I’d spend 55 minutes defining the problem…”
Albert Einstein


“The only stupid question is the question never asked”
Ramon Bautista

User first

“When the customer comes first, the customer will last”
Robert Half

Decision maker

MVP Games

Product expert

Oracle of all things product, you have visions of the future

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